Frank Ski & JR

The Morning Culture

Mon - Fri | 6:00 a.m. - 10:00 a.m.

The ATL's brand new morning show is here! It's The Morning Culture, with Frank Ski and JR!

Frank Ski

V-103's Frank Ski

Frank Ski has been an integral part of our local Atlanta community for well over a generation. His career has evolved from a disc jockey and recording artist to a radio, film and TV personality, motivational speaker, journalist, producer as well as a philanthropist working to help children and most importantly a devoted father. Frank is dedicated to connecting our community while working to bring entertainment to listeners of The People’s Station – V-103.  He brings a unique and extensive experience and view to The Morning Culture.



JR turned a love for sports, music, and the internet into a full-time career with his hit video sports blog "JRSportBrief," which has amassed more than 80 million views online"Sports opinions by a fan, for the fans," JR has been around the world to cover multiple Olympic Games, Super Bowls and Final Fours. He's sat down with everyone from Pelé, Usain Bolt, Snoop Dogg, Kevin Hart, the late Kobe Bryant and countless others to deliver interviews and content from a fans perspective. 

JR also hosts the "JRSportBrief on CBS Sports Radio" reaching 300 stations across the United States Monday through Friday 10p - 2a. When out of the radio studio, he serves as a basketball analyst and fantasy expert for NBA TV.

He's been a host and contributor for WFAN Radio in New York City, CNN Headline News TV, SNY TV, and Bleacher Report. ​